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Opinion
Why critics of Jaguar’s rebrand are missing the point
Finance & Investment
Ogilvy’s UK CFO on how marketing and finance can work together
Opinion
Crisis leadership can make your brand stronger – a valuable lesson for Mattel
Marketing
The art of storytelling for businesses
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Black Friday and Cyber Monday: 2023’s November deal days deconstructed
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Navigating the sales surge: 2024 peak season marketing trends
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Fujitsu’s CMO on why embracing heritage has been key to its global success
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