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Sam Birchall

Staff Finance Writer
Sam Birchall leads our finance coverage, exploring the inner workings of the Chief Financial Officer and analysing the trends shaping the future of financial leadership. She was previously a reporter for Private Equity International covering sustainable investment, and features editor at Real Deals magazine. Sam joined Raconteur in 2024, having had a stint writing stories about digital transformation in the public sector at Government Transformation Magazine.
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