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Katie Deighton

Business reporter based in New York, she writes about the media and advertising industries as senior reporter for The Drum.
Virtual influencers
Marketing
Virtual influencers: for or against?
Sextech payments battle
Finance & Investment
Why sex startups face uphill payments battle
Lil Miquela
Technology
Why use virtual influencers?
USA payments
Finance & Investment
The dark truth behind America’s payments lag
Google cookies
Marketing
When the third-party cookie crumbles
IoT beauty industry
Talent & Culture
Do we really want connected beauty?
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